Hi! I’m Penney

I am an unapologetically positive, optimistic risk taker and a Masters Level Coach & Therapist. 

In my former life, I was radio broadcaster and morning show host on CKOM Radio for 23 years, along side my fabulous husband Brent Loucks. 
It was a BLAST! 

But there came a time when I started asking myself…is that all there is? Is this as good as it gets?  I felt like there was something missing in my life…but I just couldn’t put my finger on it.  

After much soul searching, many late night conversations, and lots of dreaming about what a different future might look like……
I knew in my bones that I needed something to change. I wanted to feel fulfilled, challenged and I wanted to grow.

Fast forward to today…I am an entrepreneur and business owner of 20 years!

In real life…I’m also a wife, momma, granna, dog lover and baker of the world’s best butter tarts.

I believe wholeheartedly that life is too short to be stressed or unhappy.

If you’re asking yourself ‘The Questions’…or if your feeling unhappy, uninspired or frustrated with how your life is right now
…let’s work together.

I’ll help you to get unstuck and get you from where you are right now to where you really want to be.

My coaching is designed to give you the motivation, guidance and accountability you need to create the life you’ve always wanted. 
Let’s make your dream into a reality.

My job as your coach is to get you across the finish line, by helping you to become the person you want to be and living the life you dream of. 
I’ll be your guide, helping you to get crystal clear about what’s missing, what it is that’s important to you, what makes you happy, what fills you up, what provides you with meaning and purpose, what sets your heart on fire and makes you feel ALIVE!  

Your job is to do the work.  It might not be easy…but I’ll be right there beside you when it gets hard and together we’ll make things happen. 

My 3 Step Method